Exclusive: Hailey Bieber shines in Superga’s latest campaign
Hailey Bieber, the super American model, has become the new global muse and ambassador of Superga Spring-Summer 2021 collection.

The world-wide known Italian footwear brand has chosen the American model, Hailey Bieber as the new global ambassador. She is also the latest protagonist of the Spring-Summer 2021 campaign. Bieber perfectly embodies the most authentic spirit of Superga, the timeless, carefree and relaxed style in each of its designs.
“Superga is synonymous with Italy, so when I was asked to become the new Superga ambassador, I immediately thought that this is one of my favourite countries. I spent a part of my honeymoon there! I love the history and the legacy of this brand,” said Hailey in the statement issued to the media. “Superga is a shoe that has remained true to its origins and has never gone out of style. It is timeless and elegant, and I feel that it fits perfectly with my style,” she said.