Louis Vuitton’s Stunning Cruise 2025 Show at Parc Güell

Find all the details about the LV’s Cruise 2025 collection here.

Louis Vuitton.

Friends of Louis Vuitton, including Sophie Turner, Ana de Armas, and Cynthia Erivo, journeyed to Barcelona to experience the brand’s latest spectacle. How does a global giant like Louis Vuitton keep raising the bar? The answer lies in Spain. The fashion house took over Barcelona’s iconic Parc Güell, a Gaudí masterpiece atop a hill with stunning city views, focusing on symmetry and organic forms. VIP guests, including Sophie Turner and the Haim sisters, enjoyed front-row seats in the Hypostyle Room, a highlight of this UNESCO World Heritage Site, where Doric columns support a mosaic-tiled ceiling mirroring Spain’s rich natural colors. It was the ideal setting for the Cruise 2025 collection.

Nicolas Ghesquière, Louis Vuitton’s creative director, may be the busiest man in fashion. Since the year began, he has celebrated his 10th anniversary at Paris Fashion Week and launched his pre-fall 2024 collection in Shanghai. The latest show opened with a minidress in woven wool resembling natural fibers, featuring a crisp white lapel. This otherwise simple piece was transformed for 2024 with Oakley-esque reflective sunglasses, sharp-toed biker boots, and a flat-brimmed boater hat fit for Beyoncé.

Louis Vuitton.

Ghesquière’s collection explored all facets of Spanish life, from matadors to flamenco traditions. Delicate flower-stitched dresses evoked folk ensembles, while Gaudí’s influence appeared in geometric prints on flouncy cotton pants and shiny sequins mimicking his mosaics, adorning minidresses with exaggerated sleeves. Textural elements brought depth to the collection, with fringed plaid tweed on cut-out maxi dresses and grey lacquered straw hats. The tans, greys, and blacks contrasted beautifully with vibrant reds, greens, and blues typical of the Catalan architect’s palette.

Standout accessories included Yeti-inspired shoes, echoing the fringed gloves seen in the fall/winter 2024 runway. The final looks were bold and draped, cinched with large black and white leather belts. Dramatic pleating on flamenco-style dresses was sensual yet not costumey, showcasing Ghesquière’s talent for reinventing history. Overall, the Cruise 2025 collection was pure Ghesquière with a hint of Spain—modern yet rooted in classicism, much like Gaudí’s timeless creations.

Louis Vuitton.

In an era of constant innovation and homage to the past, Louis Vuitton’s Cruise 2025 collection celebrates the power of cultural inspiration. Parc Güell was chosen not just for its beauty but for its blend of natural and intricate design, a philosophy shared by both Gaudí and Ghesquière. The Hypostyle Room, with its majestic columns and mosaic ceiling, perfectly symbolized the collection: sturdy yet intricately detailed.

The collection masterfully balanced hard and soft elements. Minidresses with exaggerated sleeves paid homage to Gaudí’s architectural boldness, while reflective sequins and geometric prints echoed his love for broken tile mosaics. This synergy between fashion and architecture shows how they can inspire and elevate each other.

Ghesquière’s meticulous attention to textural details added a tactile dimension. Fringed plaid tweed and lacquered straw hats were not only visually striking but also invited the audience to imagine their feel and movement, turning clothing into an experience.

Louis Vuitton.

Color was crucial too. Earthy tans, greys, and blacks provided a neutral backdrop for the vibrant reds, greens, and blues to stand out, reflecting Barcelona’s harmonious yet dynamic aesthetic.

Accessories were essential, tying the looks together. Yeti-inspired shoes and fringed gloves added playful extravagance, while wide leather belts provided structure to the fluid, draped pieces. These elements highlighted Ghesquière’s knack for blending functionality with high fashion.

The Louis Vuitton Cruise 2025 collection was a triumph of Nicolas Ghesquière’s vision. Inspired by Spain’s rich culture and Gaudí’s architectural brilliance, he crafted a collection that is both timeless and contemporary. It’s a testament to the fusion of old and new, natural and crafted, simple and intricate. Every stitch, pleat, and fringe tells a unique story—one that is unmistakably Louis Vuitton.